{"product_id":"david-rowland-40-4-chair","title":"David Rowland: 40\/4 Chair","description":"The first monograph on the work of the designer of the iconic 40\/4 chair The American industrial designer and inventor David Rowland is best known for his signature 40\/4 chair. Released in 1964, it is so named because it is possible to stack forty chairs in just four feet – an unprecedented achievement that established an entirely new category of versatile seating. Rowland’s wife Erwin and writer Laura Schenone reveal the inspiring story of how he brought his ground-breaking design to market. Initially, it was rejected by all the major furniture brands, including Herman Miller and Knoll, but Rowland persevered, and ultimately, the 40\/4 chair became one of the most successful chairs ever produced, winning numerous accolades and selling over 8 million by the early 21st century. Today it is found in the permanent collections of museums worldwide, and gracing public and private spaces of every type – from cathedrals to cultural centres, corporate and municipal buildings, to places of worship, schools, healthcare, hospitality and homes. This fascinating biography of David Rowland and his 40\/4 chair, featuring more than 250 photographs and documents (many never seen before), tells the compelling story of his design practice and a singular chair, whose design, through the determination of its designer, became the commercially successful and influential classic that it is. The first monograph on American designer, David Rowland: 40\/4 Chair , is published to mark the 60th anniversary of this timeless design and includes the wide range of Rowland’s work before and after the development of his masterpiece. David Rowland was a pioneering Mid-Century designer. Born in 1924 in Hollywood, California, he studied at the Cranbrook Academy of Art in Michigan. His elegant, perfectly engineered 40\/4 chair is one of the most significant and masterful designs of the 20th century.","brand":"Weaving The Planet | Phaidon | Alliance","offers":[{"title":"Default Title","offer_id":53580169412821,"sku":"9781838668129","price":1008000.0,"currency_code":"COP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0708\/6384\/7637\/files\/david-rowland-the-40-4-chair-en-6812-standing-front-3000_959b44da-5c77-4161-a04a-d15091edc98c.jpg?v=1775593140","url":"https:\/\/weavingtheplanet.com\/en\/products\/david-rowland-40-4-chair","provider":"Weaving The Planet","version":"1.0","type":"link"}