{"product_id":"40740-surfing-1778-today-40th-ed","title":"Surfing. 1778–Today. 40th Ed.","description":"This volume is a comprehensive visual history of surfing, marking a major cultural event as much as a publication . Following three and a half years of meticulous research , it brings together hundreds of images to chart the evolution of surfing as a sport, a lifestyle, and a philosophy . The book is arranged into five chronological chapters, tracing surfing culture from the first recorded European contact in 1778 by Captain James Cook to the global and multi-platform phenomenon of today . Utilizing institutions, collections, and photographic archives from around the world, and with accompanying essays by the world’s top surf journalists, it celebrates the sport on and off the water, as a community of 20 million practitioners and countless more devotees, and as a leading influence on fashion, film, art, and music. An unrivaled tribute to the breadth, complexity, and richness of surfing, this book is a must-have for any serious player on the surfing scene and anybody who aspires to the surfing lifestyle. As one surfing scribe has declared, “There has never been a book like this, and there will never be another one again.”","brand":"Weaving The Planet | Taschen | Alliance","offers":[{"title":"English","offer_id":53458087215317,"sku":"9783836591461","price":120000.0,"currency_code":"COP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0708\/6384\/7637\/files\/0c255dab6136ab8be24dd0708622c77a.png?v=1773905867","url":"https:\/\/weavingtheplanet.com\/en\/products\/40740-surfing-1778-today-40th-ed","provider":"Weaving The Planet","version":"1.0","type":"link"}